IBA Group has implemented its proprietary Goods Checker solution at a merchandising agency in Ireland. For more than 25 years, the agency has helped brands organize sales and merchandising in supermarkets, pharmacy chains, and home improvement stores. The service has been successfully operating in Ireland for about a year. It recognizes more than 200 SKUs with over 95% accuracy in just 10 to 15 seconds.
The Irish company works with both international and local brands. The agency needed a tool to speed up shelf checks without complicating its existing processes. It selected Goods Checker, IBA Group’s SaaS solution that uses computer vision to automate merchandising operations. The service analyzes shelf photos, recognizes products, price tags, and point-of-sale materials (POSM), compares product displays with planograms, and generates detailed analytics on product availability and placement in stores.
For merchandising companies, fast and accurate data from retail locations is essential. The quality of field checks directly affects client reporting and compliance with product display standards. Goods Checker addresses these needs by automating key merchandising tasks, including SKU analysis on shelves, planogram compliance checks, price monitoring, and promotional material audits.
The customer gained a modern solution that addresses several business needs at once. Goods Checker introduced AI into the agency’s existing workflows without requiring major changes to its operating model. The agency can now offer clients a more technology-driven and transparent service, receive store analytics faster, and improve the quality of in-store monitoring.
Dmitry AhremchikGoods Checker Product Manager
This project shows how computer vision can address practical merchandising challenges quickly and accurately, without complex changes to business processes. Our customers particularly value the fact that Goods Checker improves the quality of field checks and provides a foundation for expanding the service to new brands, product categories, and retail formats.
About Goods Checker
Goods Checker is IBA Group’s computer vision solution for automating merchandising operations. The platform helps manufacturers, distributors, retailers, and merchandising agencies monitor product displays, analyze SKU availability on shelves, check planogram compliance, and obtain insights for more informed business decisions.











