Your Venmo balance just unlocked a new level

For Gen Z and Millennials, gaming and digital content is more than entertainment. It's where friendships are built and communities form. Now, Venmo, the app already at the center of how friends spend together, is part of how they pay for all of it. Starting today, customers can use their Venmo balance, linked bank account, credit, or debit cards to pay for apps, games, in-app purchases, and subscriptions across Google Play, one of the largest digital marketplaces in the world.

"Google Play powers so many of the digital experiences that millions of people share every day," said Alexis Sowa, General Manager of Venmo. "Whether that's gaming with friends, keeping up with their favorite creators, managing subscriptions, or streaming their favorite show, it's where people's social and digital lives converge. This is another step in making Venmo part of more of the everyday moments where people spend and connect.”

“We’re excited to welcome Venmo to Google Play, connecting our store with a payment platform that millions of users already rely on every day,” said Pete Albers, Director, Google Play Business Development and Partnerships. “This integration is about more than a new way to pay on Google Play. It’s about making the Play ecosystem even more accessible and user-centric. Venmo is fast, flexible, and trusted. Bringing it to our platform makes engaging with great digital content as natural as sending a payment to a friend.”