AWS Booth
In the AWS Booth (Hall 5, Booth 5.C90), we are showcasing how our services and solutions are fueling innovation across the M&E industry through three overarching categories: Create Content, Connect Workflows, and Captivate Audiences. Within these categories, we will bring together over 40 demos to show how innovations from AWS are addressing our customers’ most pressing use cases. Demos spotlighting Generative AI and Multi-Channel Monetization will be featured across each category, along with a standalone Generative AI Zone, Builder Zone, and an Audio/Podcast Suite.
Discover how generative AI and agentic AI are reimagining M&E workloads. We will have over 30 generative AI demonstrations in the booth that show practical M&E use cases using AWS's generative AI services like Amazon Bedrock and Amazon Nova foundation models, partner models like those from TwelveLabs, and solutions including Media2Cloud and MediaLake on AWS. This will include the latest ways M&E companies can leverage AI agents to introduce more engaging experiences, streamline operations, and enhance advertising and monetization opportunities.
AWS will showcase for the first time, a forward-looking, multi-organization news production demo alongside Reuters, BBC News, Sky News, and CNN—featuring live feeds from UK Parliament using the the open-source Cloud Native Agile Production (CNAP) framework. This demonstration shows how news can be produced and shared collaboratively across organizations in real time, with no file transfers or duplicated storage. Additionally, for the first time, we will show how a Time-Addressable Media Store (TAMS) can be integrated with Amazon Bedrock and TwelveLabs’ video understanding models to create embeddings of news content in real-time.
Learn how AWS is helping customers implement more engaging features for audiences of streaming content. Demos will showcase how AWS enables platform operators to extend beyond basic personalization methods by providing customized content discovery, deep insights on specific intellectual property (IP) or teams, and deliver hyper-personalized experiences for audiences.
Interested in building with AWS services? Talk through technical challenges and chat with our experts on building featured services to solve M&E challenges with key offerings, including: AWS Elemental Media Services, Amazon CloudFront, AWS storage/Amazon S3, Amazon Connect, generative AI teams from Amazon Bedrock and Amazon Q, and Digital Sovereignty at AWS – and learn how AWS European Sovereign Cloud can help support data residency, data sovereignty, encryption, and resilience.
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