Magic Leap and Google Are Entering into a Partnership to Advance the Potential of XR Technologies
Magic Leap announces a multi-faceted, strategic technology partnership with Google. The companies will combine Magic Leap Augmented Reality (AR) expertise and optics leadership with Google’s technology platforms to collaborate on AR solutions and experiences.
Shahram Izadi, Vice President and General Manager of AR/XR at Google, said, “We look forward to bringing together Magic Leap’s leadership in optics and manufacturing with our technologies to bring a wider range of immersive experiences to market. By combining efforts, we can foster the future of the XR ecosystem with unique and innovative product offerings.”
Magic Leap Chief Technology Officer, Julie Larson-Green said, “This partnership accelerates the transformative power of AR by combining our extensive optics capabilities with Google’s technologies to continue to advance immersive experiences to the developer ecosystem and for customers. We are looking forward to expanding the potential of XR – blending the physical world with valuable, contextually relevant solutions.”
This is an important step in the partnership and expands the long-standing relationship between the two companies.
About Magic Leap
Magic Leap is a leader in transparent optics technology and highly-precise, scalable optics manufacturing designed for high-fidelity Augmented Reality (AR) experiences. Magic Leap is recognized for a number of innovations including an unmatched AR optics stack and developing ultra-lightweight eyepieces. As an early pioneer of the AR industry, over the past fourteen years, Magic Leap has made groundbreaking advancements in the areas of text legibility, color fidelity, and rich visuals while continually expanding the field-of-view to create engaging, immersive AR experiences.
Magic Leap builds proprietary manufacturing equipment and processes to produce a broad range of highly-precise eyepieces with incredibly high yield rates and quality at scale. Their flagship AR product, Magic Leap 2, features patented optics with a light-weight ergonomic design, running customized apps with one of the highest compute performance capabilities of any standalone AR device on the market. They are based in North America, with offices in Belgium, the UK, Israel, Japan, and Switzerland for a global footprint.
